Dan Snyder
Dan Snyder is co-founder and CEO of Lower, a modern homeownership platform focused on simplifying the mortgage process through technology and personalized service.
He began his entrepreneurial career in his 20s and later co-founded Lower to improve the mortgage experience for both borrowers and loan professionals. Since the company’s founding, Lower has grown from a small team in Columbus, Ohio, to a national brand with more than 100 branch locations and has funded more than $52 billion in loans.
Snyder leads Lower’s day-to-day strategy and sets the vision for the company’s continued expansion and product innovation. His leadership has helped position Lower among the top mortgage lenders nationally while maintaining a strong workplace culture.
Lower and Snyder have received local and national recognition, including the following honors:
- Glassdoor Top CEO Award, 2019 and 2021
- Glassdoor Best Places to Work, 2021
- Fortune Best Small & Medium Workplaces, 2020 and 2021
- Fast Company World’s Most Innovative Companies, 2022
- Inc. 5000, America’s Fastest-Growing Private Companies, 2022
- HousingWire Tech100 Mortgage, 2026
- USA Today America’s Best Customer Service, Financial Services, Mortgage Lenders and Servicers, 2026
- Mortgage Executive Magazine Top 50 Mortgage Companies in America, 2026
Snyder has also been recognized individually, including:
- Glassdoor’s No. 4 SMB CEO, 2021
- Top 50 Financial Technology CEOs by The Financial Technology Report, 2022
- Columbus CEO Future 50 honoree, 2021
- Columbus Business First 40 Under 40 honoree
- Columbus Business First Power 100 honoree
In the Media
- HousingWire: “Lower’s Dan Snyder on building a successful mortgage company”
- Columbus Business First: “Lower Hits 'Sweet Spot' As Lending Volume Jumps 50%"
- HousingWire: “Lower CEO Dan Snyder on in-house tech development and growth”
- NBC4 / Columbus Business First: “CEO Dan Snyder on growth and how an already profitable business can use $100M in VC funds”
For interview requests or media inquiries, contact Allie Byers at abyers@lower.com