Movoto, Now Powered by Lower: A New Look for a More Connected Homeownership Journey

Lower, a modern homeownership platform built to help everyone achieve financial freedom, has rolled out a refreshed experience across Movoto, aligning the platform with Lower’s brand and advancing its vision of a more connected homeownership journey.

The update, which began in February 2026, is now live across the Movoto site and includes enhancements to site performance, agent connectivity, and homeowner tools, alongside updated branding and design.

The refreshed Movoto site represents the next phase of brand integration following Lower’s acquisition of Movoto in 2025, which brought together the largest privately-held real estate search portal with Lower’s lending platform and retail network.

Key elements of the updated Movoto experience include:

• Revamped agent network: Added hundreds of top-performing agents to Movoto Advantage, its premier network, expanding opportunities to connect consumers with vetted, highly engaged agents in real-time
• Real-time responsiveness: Renewed focus on agent performance, improving connection time and boosting agent availability for live homebuyer inquiries

• Upgraded homeowner messaging: Completely renovated content and branding of homeowner notifications, including an overhaul of the monthly home report, to deliver timely property value estimates and provide access to Lower refinance and home equity opportunities

• Improved navigation and usability: Cleaner structure to help users move more easily between search, agents, and financing
• Enhanced property experience: Introduction of a redesigned property detail page, offering a modern layout and clearer pathways for both on-market listings and homeowners viewing their own homes, including connecting with agents and exploring financing options through Lower
• Improved data quality and performance: Enhanced data integrity and site speed to deliver more accurate listings and a faster, more reliable search experience
• A unified visual identity: Updated colors, typography, and logo treatments aligned with Lower’s brand

A closer look at the refreshed Movoto experience:

Movoto Homepage

Redesigned Property Detail Page

“Movoto plays a critical role in how we engage consumers at the very start of their home search,” said Dan Snyder, CEO and Co-Founder at Lower. “Bringing it into the Lower brand allows us to create a more consistent experience and connect buyers with the right tools and guidance earlier in the process so they can make more informed decisions and start building long-term wealth through homeownership.”

The integration is designed to reduce friction between search and financing, giving buyers clearer visibility into affordability and faster access to local agents and loan officers.

“Home search and financing are closely tied, but historically they have lived in separate experiences,” said John Berkowitz, President of Real Estate at Lower and former CEO of Movoto. “This update helps bring those pieces together in a more practical way. As we continue to build on that, we’re evolving Movoto beyond search into a destination where homeowners can track their home’s value through regular updates and explore ways to save money through refinancing.”

Movoto remains a destination for home search and agent connections, now supported by Lower’s lending ecosystem, creating a unified path from initial search through closing.

Together, these updates create a more streamlined experience across key entry points, from search to property exploration to financing, resulting a clearer path throughout the homebuying journey.

Lower will continue to build on this foundation with additional updates that further connect search, financing, and local expertise across the homeownership journey.

Explore the new experience at movoto.com.